Test Bank for A New Entrepreneurial Dynamic: 21st Century Startups and Small Businesses Version 1.0 Autry ISBN: 9781453394113

Description

Test Bank for A New Entrepreneurial Dynamic: 21st Century Startups and Small Businesses Version 1.0 Autry ISBN: 9781453394113

Test Bank for A New Entrepreneurial Dynamic: 21st Century Startups and Small Businesses Version 1.0, Greg Autry, ISBN: 9781453394113

Table of Contents

Chapter 1: The Entrepreneur in Context
Chapter 2: The New Entrepreneurial Dynamic
Chapter 3: Strategy: Capturing and Maintaining Competitive Advantage
Chapter 4: Opportunity Recognition
Chapter 5: Feasibility Analysis and Opportunity Evaluation

Chapter 6: Team Building and Leadership
Chapter 7: Funding
Chapter 8: Launching
Chapter 9: Brand Building
Chapter 10: Marketing

Chapter 11: Selling
Chapter 12: Operations
Chapter 13: Accounting
Chapter 14: Managing Cash Flow and Finance
Chapter 15: The Business Environment and Government

Chapter 16: Exiting and Harvest